Last Updated on by Kumar Raja

What Makes Text Mining A Crucial Skill Set For Data Scientists?

As we are clearly aware of the fact that Data Science is an association of multiple processes, technologies, techniques, tools & algorithms to make accurate interpretations  out of Big Data.  The term Big Data relates to large clusters of data which may be in any form. Textual data is one of the most common forms of data which is abundantly available across the social medial platforms.  Analyzing textual data has become very crucial for enterprises as it helps them to better understand the market trends, customer requirements & feedbacks.

Text mining is a prominent technique in Data Science that using which data analysts will be mining textual data from different sources. Build real-world skills & expertise in Text Mining & other latest techniques that are associated with Data Science with the help of our intense Data Science Training In Hyderabad program.

Now, let’s understand why Text Mining is a crucial skill for Data Scientist

  • Text Mining For Risk Management

With knowledge of Text Mining, Data Scientists can collect textual data from various sources like customer online reviews, social media mentioning, customer online feedback and other sources. SAS Text is one of the most extensively used tool for Text Mining.

  • Text Mining For Better Customer Care Service

With knowledge of Text Mining, Data Scientists can help business in delivering better customer care service. Data Scientists can make use of advanced AI techniques like NLP along with Text Mining to analyze customer sentiment from the textual data collected from surveys, customer feedback, and customer calls, etc.

  • Text Mining For Fraud Detection

With knowledge of Text Mining, Data Scientists can accurately detect fraudulent business transactions from the analysis performed on the textual data which is collected from business transactions.

Know more in-depth about Text Mining & other prominent techniques that are associated with Data Science with the help of our advanced Data Science Course In Hyderabad program.

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